Solutions: Product team
Innovate without the fear
Trying a new AWS Marketplace product shouldn't create a compliance problem, or an awkward conversation with procurement after the fact.
That fear makes teams hesitate to try things, or try them quietly and hope nobody asks. Marketplace Central is the governance layer working behind the scenes, so trying a new product doesn't require the team to first become procurement experts or ask permission for every trial.
The freedom to experiment and the governance that makes it safe aren't in tension. That tension is exactly what Marketplace Central removes.